Web Design, Art Direction, Identity
WHO
Cat Footwear
WHAT
Marketing materials for Cat Footwear’s ecommerce business, including our site reskin, emails, and print pieces
WHERE
Rockford, MI
HOW
Cat Footwear’s central challenge is to maintain its hard-earned status as a heritage brand in building and industry while attracting younger customers. A street-first approach in marketing initiatives threads this needle by highlighting industrial style trends.